Analysis & Scoring
Do you want to analyze your customer base to gain more insight and to plan your direct marketing campaigns better? Or to optimize the results of your reactivation and new customer acquisition through a customer profile analysis and creating a scoring model?
We work with selected leading partners in B2B and B2C throughout Europe to support you with:
Sourcing suitable international databases
Evaluating data sources
Defining the goals of your scoring projects
Choosing the optimal partner to build a scorecard
Comprehensive project management of your scoring models
Address selections based on scoring models
If you want to increase your response rates significantly and/or save money by reducing your print circulation to the most responsive addresses, please contact us. We provide competent advice on all facets of analysis and scoring projects.
DIRECT SUCCESS GmbH
Reinsburgstr. 35b – D-70178 Stuttgart
E-Mail: firstname.lastname@example.org – Telephone: +49 (0)711 / 67 41 16 0